10 Best Email Marketing Tools
1.Omnisend:
Omnisend is an industry leader in e-commerce marketing automation and an innovator in multichannel marketing. Omnisend began in 2014 as a platform for email marketing named “Soundest.”
Since then, it has evolved into one of the most powerful eCommerce marketing tools available today.
Omisend markets itself as an eCommerce platform. It serves e-commerce enterprises of all sizes, from sole proprietors to multinational corporations, across a broad range of sectors.
Pricing –
- Free ($0 per month)
- Standard (starts at $16 per month and $13 per month for the annual plan)
- Pro (starts at $99 per month and $80 per month for the annual plan)
Features –
- Web Analytics
- Online Behavior Tracking
- Data Quality Management
- SMS Marketing
- Dynamic Content
- Automated Email Responses
- Sending Outbound Emails
- ROI Analytics
- Basic Reporting
- Segmentation
- Subscriber List Management
- Mobile-Optimized
- Landing Pages and Forms
- Manage Email Deliverability
- Building and Personalizing Emails
2.HubSpot:
HubSpot is an all-in-one software solution for measuring the success of your results, managing social media accounts, creating landing pages, managing web content in terms of customers and leads rather than more traditional metrics such as bounce rate, time on page, traditional page views, and other “geeky” analytics.
HubSpot is based in Cambridge, Massachusetts, which makes them one of us.
Pricing –
- Starter ($ 50 month or per $ 45 per month if billed annually)
- Professional ($ 890 per month or $ 800 per month if billed annually)
- Enterprise (Starts at $ 3200 per month)
Features –
- Web Analytics
- Lead Nurturing
- Data Quality Management
- Search Tracking and Optimization
- Dynamic Content
- Automated Email Responses
- Sending Outbound Emails
- Basic Reporting
- Online Behavior Tracking
- Segmentation
- Marketing Lead Database
- Mobile-Optimized
- Landing Pages and Forms
- Manage Email Deliverability
- Building and Personalizing Emails
3.Mailchimp:
MailChimp is often the first email tool that comes to mind, maybe due to its excellent marketing and adorable monkey-field design.
However, I’m guessing I’m not alone, since they claim to send around 10,800 emails every second through their platform.
They provide a free service that allows you to send up to 10,000 emails to 2,000 subscribers each month.
This is great news for individuals and small businesses since the majority of tools are available with this free account.
Additionally, their free membership includes access to their in-house CRM.
If you’re an SMB searching for an all-in-one solution, this may be the answer for you.
Additionally, they provide pay-as-you-go alternatives that are less expensive for low-volume customers while still including certain featured features such as automation and integration.
Pricing –
- Free ($ 0 per month)
- Essentials ($ 770 per month)
- Standard ($ 1150 per month)
- Premium ($ 23000 per month)
Features –
- Third-Party Integrations
- Template Management
- Social Media Integration
- Search/Filter
- Reporting/Analytics
- Reporting & Statistics
- Performance Metrics
- Multi-Channel Marketing
- Engagement Tracking
- Data Import/Export
- Customizable Templates
- Customizable Branding
- Content Management
- Contact Management
- Campaign Management
- Analytics/ROI Tracking
- Alerts/Notifications
4.Constant Contact:
Since 1995, Constant Contact has been a leader in email marketing. They’ve grown to become one of the most widely used email programs in the world, with over 650,000 customers.
What distinguishes them is that they have introduced many services throughout the years that few of their rivals provide, like social campaigns, appointment scheduling, event management, digital products download, etc.
All of these possibilities, in addition to automation and periodic newsletters, broaden the range of email choices accessible.
Pricing –
- Email ($ 1289 per month)
- Email Plus ($ 2900 per month)
Features –
- Basic Reporting
- Manage Email Deliverability
- Building and Personalizing Emails
- Manage Email Lists
- A/B Testing
- Automated Email Responses
- Integration APIs
- Internationalization
- Sending Outbound Emails
- High-Volume Sending
- Email and Mobile Preview
- The breadth of Partner Applications
- Data Import & Export Tools
- Performance and Reliability
- User, Role, and Access Management
5.Sendinblue:
Sendinblue is an all-in-one marketing platform used by over 180,000 companies worldwide. It enables you to engage with your contacts and create stronger customer connections via targeted and relevant communication.
Our all-in-one system covers the full marketing funnel, including CRM, Facebook Ads, SMS marketing chats, email marketing, marketing automation, as well as transactional messaging through email and SMS.
Sendinblue’s true strength stems from its nimble and adaptable marketing automation platform.
The Sendinblue Tracker script enables you to monitor your contacts’ online activity and utilize this information, as well as their email engagement and data, to build sophisticated automation processes that may save you time and help you expand and develop your company without any further effort.
Pricing –
- Free ($ 0 per month)
- Lite ($ 1510 per month)
- Premium ($ 3895.5 per month)
- Enterprise (Contact them)
Features –
- Fantastic customer support
- CRM
- Chat
- Email templates
- Transactional emails
- Email marketing automation
- Email segmentation
- List Management
- Opt-In Forms
- Landing pages
- SMS
- A/B testing
- Drag and Drop Email Editor
6.OptinMonster:
OptinMonster is the most powerful lead generation and conversion optimization solution available for bloggers, e-commerce websites, marketing agencies, and small companies of all sizes.
OptinMonster is a robust conversion optimization solution that enables you to build your email list, create leads, and boost income by displaying customized messages to optimize engagement, conversions, and purchases.
All of this without the need for any coding or programming expertise.
Pricing –
- Basic ($ 9 per month billed annually)
- Plus ($ 19 per month billed annually)
- Pro ($ 29 per month billed annually)
- Growth ($ 49 per month billed annually)
Features –
- Great for multiple websites
- Easy A/B testing
- Dedicated WordPress plugin
- Detailed targeting options
- Easy to get started templates
- Can help you create a variety of campaigns
- Streamlined interface
7.Mailjet:
Mailjet is a robust email service provider that is used by over 150,000 businesses worldwide to design, deliver, and monitor marketing and transactional emails.
Mailjet’s scalable infrastructure enables the delivery of up to 15 million emails per hour (per user) through our Email API, even during peak sending times.
Their unique design is built on low-level optimized code and a distributed caching approach, allowing for the fastest feasible processing.
Mailjet is ISO27001 certified and GDPR compliant, demonstrating its commitment to security and data protection.
Pricing –
- Free ($ 0 per month)
- Essential ($ 15 per month and $ 13.50 per year)
- Premium ($ 25 per month and $ 22.50 per year)
Features –
- Custom Unsubscribe
- Basic Reporting
- Manage Email Deliverability
- Building and Personalizing Emails
- Manage Email Lists
- Performance and Reliability
- Documentation
- Template Creation
- A/B Testing
- Automated Email Responses
- Sending Outbound Emails
- High-Volume Sending
- Email and Mobile Preview
- Tracking & Reporting
- Performance and Reliability
8.Drip:
Drip is a marketing automation platform that equips marketers with the tools necessary to scale the development of better and more lucrative connections with their consumers.
Drip’s extensive monitoring, hyper-segmentation, and sophisticated email marketing automation enable over 27,000 marketers worldwide to build their companies.
Drip allows you to upgrade from basic email systems, complex CRMs, and overhyped marketing automation solutions and earn more money.
Pricing –
- $ 19 per month
Features –
- Web Analytics
- Online Behavior Tracking
- Lead Scoring and Grading
- Data Quality Management
- Dynamic Content
- Automated Email Responses
- Sending Outbound Emails
- Basic Reporting
- Lead Nurturing
- Segmentation
- Marketing Lead Database
- Mobile-Optimized
- Landing Pages and Forms
- Manage Email Deliverability
- Building and Personalizing Emails
9.ConvertKit:
ConvertKit is a cloud-based lead generation and email marketing automation platform targeted towards professional bloggers, podcasters, YouTubers, course developers, and other content-based company owners.
The program is intended to assist users in growing their email list and automating the drip email marketing process.
Pricing –
Free ($ 0 per month)
- Creator ($ 29 per month)
- Creator Pro ($ 59 per month)
Features –
- Click tracking
- Analytics / ROI tracking
- Contact management
- Customizable branding
- Template management
- API
- Campaign management
- Reporting / Analytics
10.Infusionsoft or Keap:
Keap’s goal is to make expansion easier for millions of small companies.
We’ve spent the last 19 years assisting small companies in being structured so they can provide superior service and close more business.
Today, the pioneer of small company CRM and marketing automation software serves over 200,000 customers worldwide via its Keap and Infusionsoft by Keap solutions.
Pricing –
Lite ($ 79 per month)
- Pro ($ 159 per month)
- Max ($ 199 per month)
Features –
- CRM Lead Integration
- Lead Nurturing
- Data Quality Management
- Dynamic Content
- Automated Email Responses
- Sending Outbound Emails
- Program Management
- Automated Alerts and Tasks
- Segmentation
- Marketing Lead Database
- Mobile-Optimized
- Landing Pages and Forms
- Manage Email Deliverability
- Building and Personalizing Emails
- Basic Reporting
Quick Links –
- Why BII Summit Is A Must-Attend Business Event?
- How to Buy Expired Domains? : Complete Guide
- Perimeter 81 Review Is It Really Worth The Money?
- Mailerlite Review
- Moosend Review
Conclusion |Best Email Marketing Automation Tools 2023
To be honest, each of these sites is beneficial. They all have comparable characteristics and may be utilized for comparable tasks. However, the devil is in the details.
The interfaces of the tools vary, as does the process of establishing a workflow or automation.
Often, the ultimate choice will come down to personal taste, whether you like the appearance of the simplicity of use of a particular item, or how cheap it is for your specific requirements.
Fortunately, you can test them all for free. There is either a completely free plan or a free trial of some kind.
Utilize this to your advantage and try out at least a few of these top email marketing automation solutions before committing to one.
